When is the best time to buy a new TV?
- Tom Curnin
- 2 days ago
- 4 min read
Hint: It is not the super bowl or Black Friday.
Buying a new TV is no longer just about “watching” — it’s about how you experience life at home. From preseason kickoffs to holiday movie marathons, your screen is the backdrop to the moments that matter most.
At Bravo AV, we’ve spent 19 years helping New Jersey homeowners transform houses into places where the picture feels lifelike, the sound surrounds you, and every moment delivers a smile. So, when is the right time to buy that new TV or upgrade your system? Let’s break it down.
Why Waiting for the Super Bowl Is a Mistake
For decades, people have rushed to buy TVs in the two weeks before the Super Bowl. But here’s the problem: you’ve already missed five months of games, the entire MLB playoff run, and countless family movie nights.
The truth? Every game is a big game. Whether it’s a September kickoff, a November rivalry, or a December playoff, every snap is better when the picture is crisp and the sound is cinematic. Waiting until February means you’ve already lost half the season.
And from a tech perspective, Super Bowl promotions often mean older models are discounted. By the time spring rolls around, your “new” TV may already feel outdated.
The End of Summer Advantage
Here’s what most homeowners don’t realize:
New models release in spring. By late summer, prices start to drop, and you’ll see deals on both the newest TVs and last year’s flagships.
Labor Day & early fall sales. Retailers clear space for holiday inventory, creating smart buying opportunities.
Winter is coming. As the days shorten, families naturally spend more time inside. Investing before fall ensures your TV gets maximum use through football, basketball, hockey, and holiday binge-watching.
Buying now means you own the entire season — not just one Sunday in February.
Big Screens, Small Speakers: Why Audio Matters
One of the most overlooked frustrations for homeowners is sound. Today’s TVs are thinner and sleeker than ever, but that design leaves little room for robust speakers. That’s why so many people describe their TV audio as “flat,” “tinny,” or “underwhelming.”
Here’s the fix:
Soundbars add clarity for dialogue and depth for movies without clutter.
Subwoofers bring impact to action scenes and stadium-like energy to football games.
Surround systems with receivers create a fully immersive environment where you hear the game — or the movie — as if you’re right there.
At Bravo AV, we believe picture and sound should work together. Because no one upgrades their TV to hear less.
More Than Sports: The Year-Round Payoff
Yes, football drives upgrades — but your new system pays off long after the season ends.
Holiday gatherings. Make family movie night magical with cinema-quality sound and ultra-clear screens.
Streaming everything. From prestige dramas to kids’ shows, your TV is the center of home entertainment.
Music and concerts. A great system doubles as a music hub, filling your home with the soundtrack of your life.
Video calls. With high-speed networking and large screens, even long-distance family feels closer.
Every moment looks and sounds better when your system is designed right.
Human Behavior: The Joy of Anticipation
Studies show that anticipation often brings as much joy as the event itself. Buying before the season starts isn’t just a purchase — it’s an investment in excitement.
Think of it: the countdown to kickoff, the buildup to holiday break, the first snowstorm movie night. When your system is ready, the anticipation feels richer — because you know you’ll experience it in the best way possible.
Beyond TVs: A Smarter Home Experience
Upgrading your entertainment doesn’t stop at the screen. Consider:
Media rooms & home theaters for total immersion.
Mirror TVs that disappear into your design until you need them.
Lighting control that sets the mood automatically for game day, movie night, or quiet evenings in.
Networking upgrades that make streaming seamless in every corner of your home.
At Bravo AV, we don’t just install devices — we design experiences that fit how New Jersey families actually live.
The Social Impact: Be the Home Everyone Remembers
A new TV isn’t just about pixels. It’s about people. It’s about becoming the house where friends gather on Sundays, where kids host movie marathons, where neighbors stop by because your setup makes every moment better.
Home is the escape. And when your escape feels bigger, clearer, and more immersive, you’re not just watching — you’re creating memories.
Economic Sense: Timing Is Everything
Buying before fall isn’t just smarter for enjoyment — it’s smarter financially:
Latest tech, best prices. Summer clearance meets new release discounts.
Maximized value. Get a full year of use before “next year’s” models arrive.
Better packages. Pair TVs with sound systems, lighting, and installation for more savings than piecemeal upgrades.
At Bravo AV, we help you see the whole picture — not just the sticker price.
Why Bravo AV?
For 19 years, New Jersey homeowners and businesses have trusted us to bring technology home in a way that’s seamless, reliable, and built to last. Our mission is simple: We Deliver Smiles.
From Mendham to Bernardsville, Basking Ridge to Bedminster, we design and install systems that feel invisible — until the moment they bring everything to life.
We don’t just sell TVs. We create the environment that makes every game, every movie, every gathering unforgettable.
The Best Time to Buy? It’s Now.
If you’ve been waiting for February or Black Friday, it’s time to rethink the strategy. The season is starting. The nights are getting shorter. The moments are ready.
📲 Call Bravo AV today — and own every game, every movie, every memory.
Because the best time to buy a new TV isn’t later. It’s now. Learn More
Contact
Bravo AV
80 Morristown Rd.
Bernardsville, NJ 07924
Tel. (908) 953-0555
For additional resources, please visit our TV Installation, Samsung or Sony TV pages. Tom Curnin, the owner of Bravo AV, is a CEDIA Professional Designer, a certified THX Level 1 home theater professional and a member of the Home Acoustic Alliance trained to Level II. You can contact Tom directly at (908) 953-0555 or through email at Tom@BravoAV.com.